Founded in 1993, Fuller & Thaler Asset Management has pioneered the application of behavioral finance in investment management.
Primarily focused on U.S. small-cap equities, our strategies have historically delivered exceptional results. More importantly, our process differs significantly from traditional equity managers.
We believe our unique perspective and unconventional approach can provide meaningful diversification to our mutual fund and separate account clients. Today, the firm manages and advises on assets in excess of $10 billion* utilizing our expertise in behavioral finance.
*As of 12/31/2019
The crazy thing is thinking humans act logically all the time.
- Dr. Richard Thaler, Principal, Fuller & Thaler Asset Management
The Big Short (2015)**
1. The combination of cognitive psychological theory and conventional finance to provide explanations for why people make irrational investment decisions.
Investors Make Mistakes.
We Look For Them.
At the individual stock level, we search for events that suggest investor misbehavior.